Always have a merchant account for processing credit cards. We are an instant generation and people love to buy things now. Spontaneous purchasing is common and results in many billions of dollars in sales. If a customer has to write out a check and post it, that can be a hassle-and a lost sale!

Make it easy for them because your prospects may like your offer and want to purchase it immediately. It´s very convenient to be able to fill in credit card details and fax it or pay online.

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