July 9, 2010, Newsletter Issue #171: Focusing on Word Count

Tip of the Week

Many people believe that there is some magic number that will allow the search engines, such as Google and Bing, to rank your page properly. This is an obvious myth that can be easily debunked by doing a quick search for any keyword you choose.


The word count for the results will be all over the place.


It doesn't matter if your content is 250 words, 400 words or 2000 (though, this may be off-putting to many readers). What you need to focus on is writing clear, concise content that will appeal to your readers.

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Jeffery Loquist