Jeffery's Tweets



LifeTips Home
Marketing/Promotion
Copywriting Tips
December 4, 2009
November 27, 2009
November 20, 2009
November 13, 2009
November 6, 2009
October 30, 2009
October 23, 2009
October 16, 2009
September 18, 2009
September 7, 2007
August 31, 2007
August 24, 2007
August 17, 2007
August 10, 2007
August 3, 2007
July 27, 2007
July 13, 2007
July 6, 2007
June 29, 2007
June 22, 2007
June 15, 2007
June 8, 2007
June 1, 2007
May 25, 2007
May 18, 2007
May 11, 2007
May 4, 2007
April 27, 2007
April 20, 2007
April 13, 2007
April 6, 2007
March 30, 2007
March 23, 2007
March 16, 2007
March 9, 2007
March 2, 2007
February 23, 2007
February 16, 2007
February 9, 2007
February 2, 2007
January 26, 2007
January 19, 2007
January 12, 2007
January 5, 2007
December 29, 2006
December 22, 2006
December 15, 2006
December 8, 2006
December 1, 2006
November 24, 2006
November 17, 2006
October 27, 2006
October 20, 2006
October 13, 2006
October 6, 2006
September 29, 2006
September 22, 2006
September 15, 2006
September 8, 2006
September 1, 2006
August 25, 2006
August 18, 2006
August 4, 2006
July 21, 2006
July 14, 2006
July 7, 2006
June 30, 2006
June 23, 2006
June 16, 2006
June 9, 2006
June 2, 2006
May 26, 2006
May 19, 2006
May 12, 2006
May 5, 2006
April 28, 2006
April 21, 2006
April 14, 2006
April 7, 2006
March 31, 2006
March 17, 2006
March 10, 2006
March 3, 2006
February 24, 2006
February 17, 2006
February 10, 2006
February 3, 2006
January 27, 2006
March 7, 2003
February 28, 2003
February 21, 2003
February 14, 2003
January 24, 2003
January 17, 2003
January 10, 2003
January 3, 2003
October 4, 2002
September 27, 2002
August 30, 2002
August 23, 2002
August 16, 2002
August 9, 2002
August 2, 2002
July 26, 2002
July 19, 2002
July 12, 2002
July 5, 2002
June 28, 2002
June 21, 2002
June 14, 2002
June 7, 2002
May 31, 2002
May 24, 2002
May 17, 2002
May 10, 2002
May 3, 2002
April 26, 2002
April 19, 2002
April 12, 2002
April 5, 2002
March 29, 2002
March 22, 2002
March 15, 2002
March 8, 2002
March 1, 2002
February 22, 2002
February 15, 2002
February 8, 2002
February 1, 2002
January 25, 2002
January 18, 2002
January 11, 2002
January 4, 2002
December 7, 2001
November 30, 2001
November 23, 2001
November 16, 2001

Get Fresh Tips Every Week!
Don't Miss Any Copywriting Tips. Subscribe to the Copywriting Tip Newsletter.
View Archive

Bookmark      RSS
 

Business Solutions
Our tips are powerful.
Our writers are experts.
Our results are guaranteed.
 

Listen to our Radio Show
Hot topics for both consumers
and webmarketers
on WebmasterRadio.FM

Every Wednesday, 4PM Eastern.
 

October 13, 2006, Newsletter Issue #88: Creative or Effective?

1

Tip of the Week

Creative does not necessarily mean effective. A website may have wonderful graphics yet do a lousy job of communicating the benefits of a product. A sales letter or ad may have great artwork and look fabulous to the eyes but have very little effect at making sales. You can have both but effectiveness and not creativity is what makes sales.

Many TV commercials that are absolutely brilliant from a creative perspective have failed miserably at producing sales. Aim for both but give me "effectiveness" any day.



2

About LifeTips

Now one of the top on-line publishers in the world, LifeTips offers tips to millions of monthly visitors. Our mission mission is to make your life smarter, better, faster and wiser. Expert writers earn dough for what they know. And exclusive sponsors in each niche topic help us make-it-all happen.



Learn more about our Exclusive Program we offer our clients.


 
Founded in 2000, LifeTips offers fresh tips and advice to millions of readers.
Become a Guru on a topic you're an expert in.
Become a Sponsor and keep the tips flowing and traffic going to your website!
Privacy Guaranteed.
Satisfaction Required.