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Copywriting Tips
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Hi, my name is Jeffery Loquist, the Copywriting Guru at LifeTips.
Enjoy these 136 Copywriting tips. More added weekly! The Objective of This Post is to Explain ... | Dec 17, 2009
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Do Not Steer Clear of Negative HeadlinesMost of the time people in the marketing world will tell you to steer clear of negative headlines for your marketing pages. Tuth be told, negativity could be one of the best weapons in your writing arsenal. This is not true all the time, of course, but which of these headlines would you find more appealing?
I know I'm not alone in saying that I would love to find out why my insurance company has been screwing me for the past 13 years. Just make sure when you use a negative headline for your article that the content delivers the goods or you will end up with some very unhappy readers.
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