Question:

How do I start to find a target market?

Are you a Sniper or Sprayer?

A sniper has a very clear target to aim at, a sprayer fires at random and hopes to connect. Make sure that you are a "sniper" when it comes to business. If you aim at nothing, that's exactly what you'll hit.

Many businesses would consider the "general population" to be their target market. But most businesses (should) have particular characteristics that clearly appeal to specific groups of people in the community. These specific groups that your business appeals to become your target markets. Target markets and "Unique Competitive Advantages" work together.

Your target markets can also be divided up into "Target market segments."

Copywriting Frequently Asked Questions

What makes ads memorable?

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I am about to set up a clothing label, is there any website links or info available for people setting up a business for the first time? Also i`ve been told about a type of copywrite where you can post everything you want to be copywritten to yourself through recorded delivery, is this true?

I need to learn the principals of copywriting





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Jeffery Loquist