Examine every word of your copy, because sifting through "padding" and "dribble" gets long-winded and boring. Itīs easy to reduce the number of words and say the same thing. People are easily bored, so donīt frustrate them with excessive words just to sound complicated, technical or knowledgable. Get rid of excessive words in your copy.
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Guru Spotlight |
Jeffery Loquist |