April 12, 2002, Newsletter Issue #21: Writing Ezine Articles (Part Eight)

Tip of the Week

Checking your Ad - Testimonial Check
Where applicable, add a testimonial from a "delighted" customer. Remember that adding a signature to the testimonial such as "A.P California" is not enough as it doesn´t seem genuine and is very vague. Try "Alan Pringle, Bakersfield, California- Manager Techno Vision." Add as much credible info as possible.


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