June 7, 2002, Newsletter Issue #29: The Risk´s on Me - A Written Guarantee

Tip of the Week

A written guarantee will increase sales. Here`s an example:

My 100% Money-Back Personal Guarantee

"I’m so confident that `Creative Restaurant Marketing Strategies` will make all the difference by increasing cash flow into your restaurant through a continual stream of new customers and repeat business, I’ll back up your purchase with a

100% money-back guarantee.

All I ask is that you give the proven methods in `Creative Restaurant Marketing Strategies` an honest try for 90 days. If they don´t work for you within that time the way you think they should, $95 will be applied to your credit card.

And guess what? You get to keep the free bonus! With an offer like that you can’t lose, the risk is on me."


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