Being specific with your copy is always going to generate more responses than generalities. For example: "You can make over $1500 a month as a reseller for CRMS." This better and specific: "You can make $1575 a month as a reseller for CRMS."

"This month I´ll lose another 10.5 pounds through the super express low cal diet," is better than "This month I´ll Lose more weight through the super express low cal diet."

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