From an ezine article writer's (you) point of view, the best thing about ezines is that the audience is highly targeted. People who subscribe to dog ezines are obviously interested in dogs. Therefore they will be interested in ezine articles about dogs. If your website sells dog-related products then you have a highly targeted audience to write to: The people who subscribe to dog ezines!
I am about to set up a clothing label, is there any website links or info available for people setting up a business for the first time? Also i`ve been told about a type of copywrite where you can post everything you want to be copywritten to yourself through recorded delivery, is this true?