Write to One Person

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Write to One Person

The average person reading your copy isn't reading it off a television with 300 of their closest friends. Your reader - along with my reader and everyone elses - is at home in their lazyboy. They are in their underwear, watching television or listening to musc. Since you are not writing for 1000 people - even if you get 1000 readers a day, it is probably one at a time - write to that one person because it is they who will buy what your trying to sell.



4/17/2010 7:17:23 PM
Jack Busch said:

I couldn't agree more. It worked for Uncle Sam!

4/17/2010 11:19:46 PM
Jeff Loquist said:

True story, my friend.


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