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Copywriting Tips
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Hi, my name is Jeffery Loquist, the Copywriting Guru at LifeTips.
Enjoy these 136 Copywriting tips. More added weekly!  The Objective of This Post is to Explain ... | Dec 17, 2009
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Jeffery's Tweets
- Get ready to head out to the work Holiday party..woo-hoos are in order me thinks. [#]
- The Tao of Tweeting http://bit.ly/53E5oM#mb [#]
- Oh...and for future reference...if anyone ever needs to call me please do not do so from the bathroom. [#]
- Just found out the work party tonight involves helium balloons filled with money and darts...and drunk people...I Love Math! #awesomesauce [#]
- Everyone else can disregard...except YOU NFL station. [#]
 
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AIDA Formula
All good ads are written based on a formula commonly know as AIDA. A = ATTENTION I = INTEREST D = DESIRE A = ACTION If there's nothing about your ads that attracts your prospect´s attention, they won't have any incentive to read about what you are offering them. If your offer is weak and poorly explained, then they certainly won't be interested. There needs to something about your ads that gives a prospect the desire to have what you are offering. There also needs to be an incentive or a reason for the prospect to respond now or at least very soon, to what you are offering.
All good ads are written based on a formula commonly know as AIDA. A = ATTENTION I = INTEREST D = DESIRE A = ACTION If there's nothing about your ads that attracts your prospect´s attention, they won't have any incentive to read about what you are offering them. If your offer is weak and poorly explained, then they certainly won't be interested. There needs to something about your ads that gives a prospect the desire to have what you are offering. There also needs to be an incentive or a reason for the prospect to respond now or at least very soon, to what you are offering.
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