Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Advertising Principles and other Copywriting topics.

Know Your Audience

Who is your target audience and what do they want? This is the question you need to ask yourself - and answer - before you even put a single thought onto the page. The audience you are writing for will not only influence the content you provide but will also alter the style in which you write it.

Are you writing articles for a little league baseball team?

The style you use as well as the words will be drastically different than if your client is a lawyer or an engineering firm.

Comments

Nobody has commented on this tip yet. Be the first.

Ask a Question

Not finding the advice and tips you need on this Copywriting Tip Site? Request a Tip Now!

Guru Spotlight

Jeffery Loquist

Ever wonder how you could make your life better and more fun? So have tens of millions of fans who have turned to LifeTips for answers over the past decade. We keep the tips, advice, books, podcasts and writing services flowing, so you can keep your life and business growing in the right direction. Upward!