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Make your copy inviting by clealy spacing and highlighting when necessary. Large font with BIG BOLD BLOCKS should only be used where necessary. Get others to check your copy to see if it's "easy on the eyes." Copy that's draining to read will never be finished. Spacing and a continuous flow is vital. If your friends and family find your copy "user Friendly," then others will also.
Guru Spotlight |
Jeffery Loquist |